This is a well thought through campaign, and its based upon all your fears of breaking a laptop. And I think overall it translates to any language which is awesome. Well done.
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Advertising Agency: McCann Erickson Düsseldorf, Germany
Creative Director: Thomas Keil
Creatives: Kurt B. Geiger, Holger Pfeifer
Agency Producer: Inge Dickewied
Account: Mira Gorsic
Director: King Kahlil [Jens Junker & Simone Schirmer]
Production Company: Bakery Films Hamburg
Producer: Hans Lechner
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