Penguin Group | Book Publisher Campaign by DDB Hong Kong

— by Joseph on Friday, February 19th, 2010 in Advertising, Branding
4 Comments

Advertising Agency: DDB Hong Kong
Executive Creative Director: Jeffry Gamble
Creative Directors: Paul Chan, O’ Poon
Copywriters: Paul Chan, Jay Lee
Art Directors: O’ Poon, Fei Leung
Photographer: Steve Wong
Retoucher: Bon Leung

First seen on adsoftheworld.com

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http://YourWebsite JHuber

I like.

Taking a hectic, hustle bustle scene, and breaking it down to show one of life’s escapes… reading.
http://www.elephantik.com Joseph

Never thought of that, but that makes sense. I just thought they were going for worldly and didn’t want to pay all the models fees haha.

But no that makes sense makes me like it a bit more.
http://YourWebsite Grammar police

I’m sorry to do it, but you really need to get a handle on your/you’re, there/their.
Mistakes like these make reading tedious, regardless of how concise it may be.
http://www.elephantik.com Joseph

I respect your input, I really need to work on my grammar. And I am taking some steps to fix it for this site including hiring an editor and working on my own grammar. I do write too much to let grammar like this pass so I agree with you.