Advertising Branding etc. » benoitmillot

Western & Southern Financial Group Tv Spots

benoitmillot — Mon, 09 Aug 2010 14:52:42 +0000

Spot 1

Spot 2

From Trust Collective:

Not Even Elephants Can Knock Over Anonymous Content’s Latest Effort

What do a stampeding elephant, a sumo wrestler, and a wrecking ball have in common? None of them can knock over Western & Southern Financial Group’s even-keeled spokesperson in the latest creative spots from Anonymous Content Director Christian Bevilacqua.

Bevilacqua worked via Northlich, Cincinnati to create Strength and its companion spot, Stability, to symbolically represent the insurance giant’s core characteristics. In the first spot, a man talks up Western & Southern’s elevated stature in the global industry as the aforementioned obstacles pummel him from all sides – only to ricochet off. Stability features a similarly poised and confident woman, standing atop a pair of stilts as a team of white-coated operatives with a giant fan, a lasso-wielding cowboy on horseback, and a villainous man arming a tennis ball-shooting machine all try to dislodge her – with no luck.
Credits:

Client: Western & Southern Financial Group
Spots Title: Strength, Stability
Air Date: August 2010

Agency: Northlich
ECD/Copywriter: Jeffrey Warman
ACD/Art Director: Carey McGuire
Director of Broadcast Prod: Diane Frederick

Prod Company: Anonymous Content
Director: Christian Bevilacqua
EP: Jeff Baron
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Paul Ure
Production Supervisor: Alex Fisch

Editor: Al Sinclair

Post/Effects: Frame Store
VFX Supervisor: Tom Leckie
Producer: Jenn Dewey

Shoot Location: Los Angeles, CA

Net Neutrality 1st Ammendment Issue of Our Time

benoitmillot — Thu, 05 Aug 2010 18:39:26 +0000

Senator Franken says it right. What Verizon and Google are trying to do and what Comcast and NBC are trying to do are disturbing. Overnight things will change on how the web works unless America stands up against mega corporations controlling the flow of information. You'll see companies pay for faster load times, the smaller innovators get crushed by costs, and whatever is left over will trickle down to the consumer. Imagine paying for the cost of bandwidth to watch a movie etc. Instead of forcing innovation we'll be bogging it down with new fees, that likely the government will be able to tax. What are your thoughts? And on a side note, is it not ironic that it takes a comedian turned politician to point out and stand up to one of the most serious threats to the 1st amendment?

Benoit Millot’s ” A day in PARIS “

benoitmillot — Sun, 18 Apr 2010 14:12:55 +0000

A day in PARIS from Benoit MILLOT on Vimeo.

Direction : BenoÃ®t Millot
Camera Operator: SÃ©bastien Jousse
Production : Tulipes&Cie â€“ Charles Drouin
Animation 3D : Microbe studio
Music / Electric President “I’m Not The Lonely Son”
Camera / Canon 7D
Post production / 3D Maya et Maxwell
tulipes-cie.com / microbestudio.com /